Before I begin, let me say that we do not offer photography or videography services at Stay Wild Digital. So I can say precisely how I feel about this topic without being in any way enriching myself or my company.
There is something I want you to notice about these amazing website designs as you look at them – look at the images they are using. Take a moment and go to their website, and truly look at these images. Do you see any stock photos? For Great Website Design – Spend Your Money to Get Great Photos and Videos.
The trend toward minimalism in website design really began in 2021 and has gained momentum from there. We are now beginning to see, and build websites for our clients that have ZERO menu across the top of the website and are almost entirely visual storytelling. . Here is a great example we found. recently: Visit This live Site
Big Photos – Very Little text
You are also going to notice in website design trends 2021 that text is taking a huge back seat to photos. Our clients are asking us for websites that have one single descriptive sentence on them and no more. We love the open look and feel this brings to a website. Here is a great example from ElevenExperience
This trend toward huge photos that bleed all the way to the edge of the screen, and very little text (also notice the vertical menu…also making a comeback in 2021) is making for some stunning website design in 2021.
Website Design – Spend Your Money to Get Great Photos and Videos
If you are going have a new website designed for you in 2021, and you are trying to decide where to spend your money, I suggest you divide it up this way:
80% spend on your photos and videos, and 20% on whomever is going to build your website for you.
How about that? A website design company in Salt Lake City telling you to spend MOST of your money on getting great photos and video, and then spending the rest on the website design company. But it’s true. If you want a great Website Design – Spend Your Money to Get Great Photos and Videos.
Why do I say this? Well, to begin with, we are entrepreneurs ourselves. We want to provide EXTREME value to our clients. And we can tell you this – if you really want to make your website design sing – then spend the money to get a GREAT photographer and a GREAT videographer to get amazing actions shots, drone video, product photos, etc.
At the end of the day, if you have amazing photos, drone shots, videos, product videos, and they are done well, designing your website is going to be easy. All we have to do is showcase the great content you’ve already paid to get.
Stock photos? Are you kidding me? Real businesses can no longer afford to use stock photos for their website design. Everyone else out there has those same stock photos because EVERY website design company has access to the same stock photo library subscriptions services.
Ninety nine percent of our website design business comes from companies who are looking to upgrade an existing website design. We don’t build a lot of first time websites any more.
Do you know what the number one thing people say about their first website design is? It’s that it looks “cartoonish.” It looks fake. It looks like a hollow empty shell. Do you know why? It’s because of the stock photos. If we took those same stock photos and built a website for you, it would have the same hollow, empty outcome.
If you want your website to showcase who you are as a brand, and the true value of the work you do, then you CANNOT use stock photos. Spend you money on great photos and videos, and your website will naturally hit the high marks.
Tim VanDerKamp is co-owner of Stay Wild Digital Marketing, a website design company in Salt Lake City Utah. Stay Wild Digital Marketing has Website Design Clients from Louisiana to Edmonton Alberta Canada, and everywhere in-between. If you are looking for a top notch website design company, Contact Us